Choosing an Ethical Ticket Broker
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Choosing an Ethical Ticket Broker
Your real estate broker and your stockbroker have it. Does your New York ticket broker? The answer: Yes. Real estate brokers and stock brokers have professional associations that vet them. Real estate brokers have NAREB, the National Association of Real Estate Brokers. Stockbrokers have NASD, or the National Association of Securities Dealers.
When you deal with a ticket broker, whether she's your New York ticket broker, a Chicago ticket broker, a Los Angeles ticket broker, or an online ticket broker, make sure she has a logo on her Web site and in her office: "NATB." NATB is the National Association of Ticket Brokers.
What does NATB do? NATB makes it easier for you, the fan, to get more tickets at a fair price. Example: You Chicago ticket broker will tell you that a secondary ticket market has opened up for White Sox tickets. This prevents scalping and exorbitant markups.
A NATB member ticket broker protects you by:
- Giving you your seat assignment up front
- Honestly labeling seats that have a limited or obstructed view
- Refunding tickets that are guaranteed if the tickets are not delivered
- Guarding against misrepresentation and altering of the tickets
- Hearing and resolving complaints and grievances
The successful Ticketmaster doesn't display the NATB logo, nor is it in the NATB member database, but people buying tickets and selling tickets have used Ticketmaster for many years. However, we recommend walking or clicking away from any other ticket broker that isn't a member of NATB. After all, your stockbroker and real estate broker kept you from getting ripped off in those tech stock and duplex deals.
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| Sheri Ann Richerson |
